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How to Have Your Own Brand of Handbags Made in Italy Quickly and Inexpensively

Marino Caliterna asked: Did you know that you can have your own brand of handbags made in Italy by the same manufacturers of the biggest brands but at a fraction of the cost?Quality made in Italy handbags are a very profitable trend. In fact handbags are an immediately recognizable sign of distinction, taste, wealth. A [...]

The Best Branding Strategy: Make a Real Connection

Marcia Hoeck asked: What is it that makes some brands connect so well with their audiences? We could learn something about building brands for organizations by also asking,What is it that makes some people connect so well with other people?In many ways, organizations are like individuals. Each has its own specific “fingerprint” — strengths, character, [...]

Mp3 Players: When the World Dances to Its Tunes

Alden Jerry asked: A MP3 is a device which uses digital technology for playing music. Hence it is also known as a digital audio player and performs three basic tasks of storing, playing and organising audio files. There are many types of MP3 which can be found in the market today. Thus the user can [...]

The Domain Name Debate: Brand Versus Keywords

Henriette Martel asked: As prices have never been so low, you may consider buying multiple domain names as a cost-effective option to drive more traffic to your website.When it comes to choosing a domain name, there are two schools of thought. You can either elect to register a domain name based on1- a new or [...]

Essence of a Well-positioned Brand: Lessons for Corporate Nigeria

Ayokunle Bankole asked: ESSENCE OF A WELL-POSITIONED BRAND: LESSONS FOR CORPORATE NIGERIAThe word branding is not a relatively new business concept. More than three decades ago, marketing expert Michael J Baker wrote an introductory text on the importance of brands and branding. What is new is the degree of attention and sophistication it has gotten [...]

Romancing the Product: the Power of European Brand Names

Burt Alper asked: Using European languages to create product names and company names for American brands can be a powerful strategy or a serious misstep. Here’s when it works, and why. What do Häagen-Dazs, Saint Benoît and Clinique have in common? Answer: they’re all successful European brand names for stuff manufactured right here in the [...]

Best Treadmill? a Home Treadmill – Because it Helps Burn More Calories

Rocky James asked: Best treadmill seekers: here’s news. The best treadmill to have is the home treadmill because research shows you burn more calories.Did you know? A weight loss study reported in the Journal of the American Medical Association revealed that people who had a treadmill at home lost an average of four to eight [...]

Lancome – Trusted Brand in Cosmetics

James Philips asked: Talk about beauty and cosmetics and for sure, experts would raise the name of the world’s biggest beauty and cosmetics firm, L’Oreal Group. From the world’s beauty and fashion capital, Paris in France, comes the company that focuses on bringing to consumers the best brands for skin and hair care. When it [...]

“best Real World” Sports Car Named

KatieJones asked: The world of sports cars is one that is packed with aesthetically pleasing vehicles with heart pounding performance on the streets or on the track. Choosing one over the other is pretty much a hard choice. The performance and looks of sports car in the market are so bold that one would rather [...]

Harvey World Travel Wins At The Ozcars

Harvey World Travel asked: Harvey World Travel, the Midlands based travel business, scooped a prestigious award at the recent Tourism Australia OzCars 2007 Awards Ceremony. The company was announced as the winner of the ‘Best Australia Campaign by an Aussie Specialist’ which recognised the company’s promotion of Australia Holidays to the UK travel market.The awards [...]